Paige Maguire – Medium

Paige Maguire

You’re Wrong About Toilet Paper

What a patent filed in 1891 can teach us about Service Design

Mar 15, 2022

A medieval diagram of a monastery’s plumbing system

Mar 15, 2022

I ❤️ $BBBY: How I’d Pitch Ryan Cohen 🛏 🛁 ↗️ 🌝

I love Cohen’s strategic narrative about the future of the aging big-box giant. It’s street smart, but it’s also smart smart. Here’s what…

Mar 9, 2022

I ❤️ $BBBY: How I’d Pitch Ryan Cohen 🛏 🛁 ↗️ 🌝

Mar 9, 2022

Systems Thinking Accelerates COVID-19 Vaccine Testing

The scientific community has learned how to respond to urgent mass-health matters at ‘pandemic speed’ by ditching linear thinking.

May 3, 2021

Systems Thinking Accelerates COVID-19 Vaccine Testing

May 3, 2021

“Priceless” Planning

Raja Rajamannar, global chief marketing officer at Mastercard, spent time two years ago creating a risk management arm of marketing. The…

Jul 17, 2020

“Priceless” Planning

Jul 17, 2020

It’s Time to Talk About the Death Economy

The disproportionate impact the pandemic has upon our most vulnerable socio-economic families — and the mass graves waiting for them — is…

Jul 8, 2020

London’s Exit Here funeral parlor interior

Jul 8, 2020

Sandberg and Zuckerberg Will Do the Absolute Least They Can Do for Justice and Truth.

Despite 500+ advertisers boycotting Facebook, the concessions they’ve made to Stop Hate for Profit are weak — indicative of their…

Jul 7, 2020

Sandberg and Zuckerberg Will Do the Absolute Least They Can Do for Justice and Truth.

Jul 7, 2020

Back to the Future Shock: Design for the Brand Experience Economy

We’ve been talking about the experience economy for a long time, but we’ve taken the premise for granted.

Jul 5, 2020

Jul 5, 2020

Be About It: Your Brand’s Purpose, Authenticity & Experience

If there’s an upside to COVID-19’s impact on the economy, it’s the crash course in accelerated agility.

Jul 4, 2020

Jul 4, 2020

The Rotten Truth About Brands in a Post-Coronavirus World

Crappy marketing is everyone’s problem now.

Apr 3, 2020

The Rotten Truth About Brands in a Post-Coronavirus World

Apr 3, 2020

The Designer’s Complacent Agreement

There are just two ways to interact with a prepared piano: on purpose, or the other way. John Cage — the artist typically credited with…

Mar 5, 2018

The Designer’s Complacent Agreement

Mar 5, 2018

Paige Maguire

Paige Maguire

I use design to help brands deliver great customer experiences and measurable business results. A lightning bolt at the intersection of curiosity and creation.

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