Paige MaguireYou’re Wrong About Toilet PaperWhat a patent filed in 1891 can teach us about Service DesignMar 15, 2022Mar 15, 2022
Paige MaguireI ❤️ $BBBY: How I’d Pitch Ryan Cohen 🛏 🛁 ↗️ 🌝I love Cohen’s strategic narrative about the future of the aging big-box giant. It’s street smart, but it’s also smart smart. Here’s what…Mar 9, 2022Mar 9, 2022
Paige MaguireSystems Thinking Accelerates COVID-19 Vaccine TestingThe scientific community has learned how to respond to urgent mass-health matters at ‘pandemic speed’ by ditching linear thinking.May 3, 2021May 3, 2021
Paige Maguire“Priceless” PlanningRaja Rajamannar, global chief marketing officer at Mastercard, spent time two years ago creating a risk management arm of marketing. The…Jul 17, 2020Jul 17, 2020
Paige MaguireIt’s Time to Talk About the Death EconomyThe disproportionate impact the pandemic has upon our most vulnerable socio-economic families — and the mass graves waiting for them — is…Jul 8, 2020Jul 8, 2020
Paige MaguireSandberg and Zuckerberg Will Do the Absolute Least They Can Do for Justice and Truth.Despite 500+ advertisers boycotting Facebook, the concessions they’ve made to Stop Hate for Profit are weak — indicative of their…Jul 7, 2020Jul 7, 2020
Paige MaguireBack to the Future Shock: Design for the Brand Experience EconomyWe’ve been talking about the experience economy for a long time, but we’ve taken the premise for granted.Jul 5, 2020Jul 5, 2020
Paige MaguireBe About It: Your Brand’s Purpose, Authenticity & ExperienceIf there’s an upside to COVID-19’s impact on the economy, it’s the crash course in accelerated agility.Jul 4, 2020Jul 4, 2020
Paige MaguireThe Rotten Truth About Brands in a Post-Coronavirus WorldCrappy marketing is everyone’s problem now.Apr 3, 2020Apr 3, 2020
Paige MaguireThe Designer’s Complacent AgreementThere are just two ways to interact with a prepared piano: on purpose, or the other way. John Cage — the artist typically credited with…Mar 5, 2018Mar 5, 2018